Are you suffering from Brain Rot?
Image created by Chat GPT Losing your mind looking at memes ? The dictionary has a word for that Are you spending hours scroll ing mindlessly on Instagram reels and TikTok? If so, you might be suffering from brain rot , which Oxford University Press has named its phrase or word of the year. It is a term that captures concerns about the impact of consuming excessive amounts of low-quality online content, especially on social media. The usage saw an increase of 230% in its frequency from 2023 to 2024. Psychologist and Oxford University Professor Andrew Przybylski says the popularity of the word is a "symptom of the time we're living in". Brain rot beat five other phrases or words on the dictionary publisher's shortlist , including demure, Romantasy and dynamic pricing. What is brain rot? Brain rot is defined as the supposed deterioration of a person's mental or intellectual state, especially viewed as the result of overconsumption of material considered to ...